Public Relations Viking Media Marketing
Although promotional advertising and multimedia commercial broadcasts are vital components to most marketing budgets, they represent only one-half of the total equation. And that's because - after witnessing countless examples of exaggerated claims and false promises by other products and services - today's media-savvy public perceives "paid" advertisements through a skeptical filter. We realize that virtually anyone can purchase an ad that claims just about anything.
But while anyone can purchase an ad on page 14 or 15 of the newspaper, only effective Public Relations can land you the front page. And whereas anyone might buy a 30-second spot 15-minutes into the local cycle, only a well-pitched story will land you the lead.
Which means that you don't just receive better coverage and more prominent placement; you also receive the implied endorsement of that news outlet, because by providing your company with positive news coverage, that outlet is communicating to your target audience that your product or service is reputable, reliable and worthy of the public's immediate interest and consideration. Your credibility is enhanced, your profile expanded, and - perhaps most importantly - the public is much more likely to trust the paid advertising messages that they then read, see, and hear about you.
By closing the credibility gap between your company and the public, the power of your promotional budget grows exponentially. Future advertisement suddenly become infinitely more memorable, trustworthy and impactful.
These are the brand-building benefits of effective Public Relations.
The clients of Viking Media Marketing's team of Public Relations professionals have been showcased in the nation's leading media outlets, including The Oprah Winfrey Show, Parade Magazine, The New York Times, Wall Street Journal, Larry King Live, ABC, NBC, CBS, FOX, FOX News, CNN, CNBC, MSNBC, ESPN, HBO, Time Magazine, TV Guide, Entertainment Weekly, Maxim Magazine, Sports Illustrated, Advertising Age, Good Morning America, The Today Show, The Early Show, E!, HSN, QVC and countless others. We know how to craft, develop, pitch and land the kind of stories that generate revenue-boosting results.
Now - for the first time ever - Viking Media Marketing has created a breakthrough Public Relations package that's affordable for just about any business budget. The same time-proven quality and expert care that was once only accessible to super-sized companies and ultra-affluent celebrities is now available to the rest of us.
The exclusive Viking Media Marketing Public Relations package includes:
- Writing and disseminating press releases, news stories and media advisories to your business' most influential media outlets
- Pursuing key interview opportunities for your company's key "brand ambassadors"
- Expert feedback on messaging and media / community outreach
- Publicity for awards, promotions and upcoming sales / events
- Crisis communications assistance
- Reputation management
- Social media
- Media / interview training
To learn more about this groundbreaking opportunity, please contact us today at 866.600.3311 or sales@vikingmediamarketing.com . The Viking Media Marketing Public Relations package will be strictly limited by category and geographic region on a first-come, first-serve basis - so don't wait!








